Marketing Manager
Candidate-se agora mesmo! Candidatar-se depois Job ID 10126824 Local Quarry Bay, Hong Kong Empresa The Walt Disney Company (APAC) Data da publicação 16/07/2025Descrição do cargo:
The Marketing Manager is responsible for leading and overseeing all aspects of the marketing campaigns of the assigned movie titles and franchises, from formulating the overall strategies to execution to achieve the marketing and business goals. The Marketing Manager will be supported by other marketing and publicity members of the Integrated Marketing team and needs to work closely with internal and external stakeholders.
Candidates with more experience may be considered for Senior Marketing Manager.
Responsibilities:
- Leads and oversees the marketing campaigns for assigned theatrical movie releases, Disney+ streaming content and studio franchise marketing campaigns
- Develops marketing strategies and detailed plans for the above and follow through in the execution in all marketing aspects, including creative, localization, media buy, publicity, tie-in promotions, synergy and events
- Supervises and liaises with agencies and vendors on media buy, creative, production, PR, events, digital marketing to execute the marketing plans with the support of other members of the team
- Liaises with regional/ Burbank’s on marketing, PR and tie-in promotion issues
- Drives, manages and supervises tie-in promotions (including pitching, negotiation and project management)
- Drives, manages and supervises synergy promotions with different business units including Parks & Resorts, Consumer Products, publishing, digital platforms and corporate communications
- Manages other ad hoc projects or franchise marketing activities as assigned
Requirements:
- Degree holders in the field of marketing, business, communications or related disciplines
- Minimum 8-10 years of working experience preferably in marketing, event management, advertising, media, publicity or communication (candidates with more experience may be considered for Senior Marketing Manager)
- Excellent spoken and written Chinese and English
- Able to work independently and under pressure, creative, open-minded, responsible, mature, diligent, well-organized and a good team player
Sobre The Walt Disney Company (APAC):
Há mais de 70 anos, a The Walt Disney Company entretém consumidores da região Ásia-Pacífico e enriquece a vida das pessoas. O consumidor de hoje pode descobrir novas experiências de marca de muitas maneiras e em diversos mercados, da Austrália, Nova Zelândia, China Continental, Japão e Coreia ao Sudeste Asiático.
Sobre The Walt Disney Company:
A The Walt Disney Company, juntamente com suas subsidiárias e afiliadas, é uma líder diversificada em entretenimento familiar e mídia internacional que inclui três segmentos principais de negócios: Disney Entertainment, ESPN e Disney Experiences. Desde seus primeiros passos como um estúdio de desenho animado na década de 1920 até se tornar o atual nome de destaque na indústria do entretenimento, a Disney orgulhosamente dá continuidade a seu legado de criação de histórias e experiências de padrão internacional para toda a família. As histórias, personagens e experiências da Disney tocam consumidores e visitantes de todas as partes do mundo. Com operações em mais de 40 países, nossos funcionários e colaboradores trabalham juntos para criar experiências de entretenimento adoradas por todos.
Esta vaga é oferecida junto à The Walt Disney Company (Hong Kong) Ltd., que é parte de um segmento de negócios que chamamos de The Walt Disney Company (APAC).