Senior Executive - Ad Sales, Star Gold 2 na DISNEY Skip Navigation
The Walt Disney Company. Be you. Be here. Be part of the story.

Be Part of the Story

Senior Executive - Ad Sales, Star Gold 2

Candidate-se agora mesmo! Candidatar-se depois Job ID 10087113 Local Mumbai, Índia Empresa The Walt Disney Company (India) Data da publicação 16/04/2024

Descrição do cargo:

About the Role:
This is a revenue generation role where the incumbent will be responsible to sell our advertising solutions to media agencies and marketeers forStar Gold 2. The position holder will be responsible for maintaining relationships with a designated set of key strategic accounts and identifying new accounts to maximize revenue from them through sale of commercial time and branded solutions.


Context:

The cluster comprise of Star Gold Romance, Star Gold Thrills & UTV Bindaas. Star Romance & Thrills have recently been relaunched and out of them Thrills have come on Free Dish which have led to channel climbing up the rankings. SG Thrills is now among top 4 channels in the Hindi Movies genre and require focus to have incremental growth and at the same time SG Romance needs attention since it is a growing channel in the genre.

Key Responsibilities:

Strategic / Policy related KRAs

•                Develop a thorough understanding of the product, its strengths, positioning, content etc. to be leveraged for pitch impact and effectiveness

•                Develop a thorough understanding of the industries/categories being serviced as well as unique marketing challenges being faced at each client organization

•                Network, engage with and build strong relationships across levels at client as well as agency organizations to understand business trends, have direct visibility on upcoming campaigns and revenue potential

•                Demonstrate thought partnership through a comprehensive understanding of the client and agency organization, their marketing needs, campaign efficiency metrices etc.

•                Build a strategy to derive maximum revenue for your accounts

Operational / Process / Technology related KRAs

•                Create, negotiate and close deals that maximize price/market share and deliver on the client’s and agency’s marketing objectives and expectations.

•               Map competition (Sales strategy/Programs/Clients) and use market intelligence to develop strategies to maximize market share

•                Deliver maximum value on deals by collaborating with cross-functional teams across the organization (PRS, Operations) and taking complete ownership of deal execution, client servicing and post evaluations of campaigns 

•                Act as an ‘Account Manager’ rather than a ‘Seller’ by providing dedicated account management to develop and nurture strong long-term relationships with key accounts. 

•                Business development to identify new clients

Financial Accountability / Commercial Impact

•                Accurate monthly revenue projections

•                Meet or exceed monthly/quarterly/annual quotas

•                Achievement of CPRP benchmarks and high market share

•                Continuously identify opportunities for additional revenue sources through non FCT avenues – Brand Solutions

•                Continuously strive to identify opportunities to maximise revenue opportunities

Performance Measures:
•                Monthly / Quarterly / Annual Revenue

•                Price / yield

•                Client Count (Effective coverage)

•                Accuracy of projections and productivity

Qualifications:

•                Minimum Qualification: MBA

•                Total of about 2-4 years of sales experience

Personal Attributes:

•                Business acumen

•                Networking and relationship building

•                Collaboration

•                Learning agility

•                Analytical thinking

•                Result orientation

About Disney Star:

Disney Star is a leading media & entertainment company in India that reaches over 700 million viewers a month in nine different languages. Our entertainment portfolio which cuts across general entertainment, movies, sports, infotainment, kids, and lifestyle content generates over 20,000 hours of original content every year.

Disney+ Hotstar, India’s leading streaming platform, enables us to reach and entertain audiences anywhere, anytime. Disney+ Hotstar has changed the way Indians consume their entertainment - from their favorite TV shows and movies to sporting extravaganzas.

With leadership positions in every segment it occupies, Disney Star has been redefining the media landscape for more than 30 years now, anchored on the three pillars of story-telling, innovation and an unwavering focus on delivering to the expectations of our audiences.

Join us, and let's continue to inspire a billion imaginations.



Sobre The Walt Disney Company (India):

A Star India define o cenário na mídia indiana há mais de 30 anos, sendo hoje um dos principais conglomerados de mídia do país e alcançando mais de 700 milhões de espectadores de TV por mês na Índia e em mais de 100 outros países.

Sobre The Walt Disney Company:

A The Walt Disney Company, juntamente com suas subsidiárias e afiliadas, é uma líder diversificada em entretenimento familiar e mídia internacional que inclui três segmentos principais de negócios: Disney Entertainment, ESPN e Disney Experiences. Desde seus primeiros passos como um estúdio de desenho animado na década de 1920 até se tornar o atual nome de destaque na indústria do entretenimento, a Disney orgulhosamente dá continuidade a seu legado de criação de histórias e experiências de padrão internacional para toda a família. As histórias, personagens e experiências da Disney tocam consumidores e visitantes de todas as partes do mundo. Com operações em mais de 40 países, nossos funcionários e colaboradores trabalham juntos para criar experiências de entretenimento adoradas por todos.

Esta vaga é oferecida junto à Star India Pvt Ltd (SIPL), que é parte de um segmento de negócios que chamamos de The Walt Disney Company (India).

Candidate-se agora mesmo! Candidatar-se depois

Acompanhe nossas vagas

Inscreva-se para receber notificações sobre novas vagas e informações sobre a empresa com base em suas preferências.

Specify LocationsSelecione uma categoria de emprego da lista de opções. Selecione um local da lista de opções. Por fim, clique em "Adicionar" para criar seu alerta de emprego.