Marketing Manager

About The Role & Team

Join Disney's dynamic EMEA DCP marketing team, where creativity meets strategy! As a Marketing Manager, you'll be at the heart of crafting and executing innovative campaigns that bring our beloved brands to life. Collaborate with passionate teams across PR, brand commercialization, and retail to drive impactful marketing strategies. If you're ready to make magic happen and lead campaigns that captivate audiences, this role is your perfect stage!

This is a full-time role based out of the London office in Hammersmith, with 4 days in the office.

What You Will You Do

Marketing Planning & Execution

• Contribute to annual marketing planning for brand, cross-franchise, and category-driven campaigns, ensuring alignment with business priorities.
• Collaborate with senior marketing leaders and various teams to develop campaign materials, plan timelines, and support key partners and new business pitches.
• Share plans with local marketing leads, facilitate regional integration, and promote best practices across markets.
• Partner with brand commercialisation for seamless communication and innovative content.

Campaign Management

• Oversee campaign workflows, track status updates, and manage budgets and timelines.
• Coordinate with creative teams and agencies to ensure production stays on budget and schedule.
• Lead regular campaign status meetings, ensuring effective communication and tracking key milestones.
• Allocate team resources to maximize strengths and development opportunities.

Campaign Execution

• Collaborate with cross-functional teams to execute campaigns, identify priority SKUs, and leverage promotion commitments.
• Partner with global marketing and media teams to develop creative toolkits and support campaigns across platforms.
• Brief relevant marketing functions, work closely with creative teams to deliver assets, and ensure regional leads have necessary information.
• Amplify campaigns across lines of business with BFM and regional media teams.

Required Qualifications & Skills

• Demonstrated success in leading multi-market consumer products marketing campaigns with regional budgets, delivering multi-platform campaigns (retail, experiential, digital, above-the-line), and managing allocated budgets.
• Educational background in a related field or equivalent work experience in brand marketing.
• Proficiency in digital marketing, leveraging social media channels, and creating content adaptable across languages and territories with cultural sensitivity.
• Experience in relevant categories (Hardlines, Food+, Softlines) and understanding of multiple consumer product categories.
• Ability to build effective relationships and collaborate across departments to achieve financial targets and joint goals.
• Blend of strategic and operational marketing skills, financial acumen, and a good understanding of retail marketing.
• Thrives in a large corporate environment, understanding matrix organization dynamics, and driving internal focus through visual sales tools and compelling marketing strategies.
• Strong communication and collaboration skills, with the ability to achieve buy-in at all levels and craft compelling pitches.
• Computer literate (MS Word, Excel, PowerPoint, Keynote) and proficient in written and spoken English; other European languages are beneficial.
• Strategic thinker with the ability to translate industry trends into growth opportunities for TWDC, demonstrating cultural sensitivity and understanding market differences on a regional scale.

The Perks

• 25 days annual leave
• Private medical insurance & dental care
• Free Park Entry: the opportunity to enter any of our parks with your family and friends for free
• Disney Discounts: entitled to discounts on designated Disney products, resort F&B and ticketing
• Excellent parental and guardian leave
• Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.