Analyst, Growth & Retention Analytics
Candidate-se agora mesmo! Candidatar-se depois Job ID 10118812 Local Buenos Aires, Argentina Empresa The Walt Disney Company (LATAM) Data da publicação 29/04/2025Descrição do cargo:
BUILD SOMETHING BIGGER THAN YOURSELF
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
How you will contribute to our magical experience?
The Analyst in Growth & Retention Analytics will collaborate with the team to understand diverse product projects and their impact on the business, as well as to analyze the viewer's experience, through reports and insights that help understand their needs as well as finding solutions for them, creating insights through data extraction and analysis.
The ideal candidate for this role is passionate about understanding the complexity of diverse Marketing Retention Strategy through own channels communications (Email, Push Notificciones and InApp), eager to improve data experience analysis and improve Customer Loyalty covering all the customer Journey: Acquisition, Early life, Engeagement, Retention, Winback, among others)
The Analyst in Growth & Retention Analytics will be responsible for:
- Working with the Lifecycle Marketing Team, providing information and insights that helps explain customer engagegement campaigns and find improvement opportunities.
- Support teams extracting data, creating KPIs and developing high quality insights.
- Build own benchmarks for KPI monitoring, expectations alignments and results analysis.
- Detect risks and flaws to drive solutions, and leverage opportunities to grow.
What we need from you to be part of this story:
- At least 2+ years of experience in similar roles.
- Advance studies or graduate in Actuary, Statistics, Industrial Engineer, or similar careers.
- Strong skills using SQL tools is required (Microsoft SQL, Snowflake or similar).
- Familiarity with data exploration and data visualization tools is required (Looker, Power BI, Tableau, or similar).
- Advanced level of English (required).
- Experience with CRM and platform interaction with customers like Braze, Salesfoce, etc. (is a plus).
- Experience with statistical programming languages like R or Python (is a plus).
Additional Information:
At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.
“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney
Sobre The Walt Disney Company (LATAM):
A The Walt Disney Company América Latina é a empresa líder em entretenimento familiar na América Latina e está presente na região desde a década de 1940, quando Walt Disney viajou para o Brasil, Argentina e Peru com vários artistas. Como resultado dessa viagem, o sexto filme de animação da empresa, “Saludos Amigos”, estreou no Rio de Janeiro em 1942.
Sobre The Walt Disney Company:
A The Walt Disney Company, juntamente com suas subsidiárias e afiliadas, é uma líder diversificada em entretenimento familiar e mídia internacional que inclui três segmentos principais de negócios: Disney Entertainment, ESPN e Disney Experiences. Desde seus primeiros passos como um estúdio de desenho animado na década de 1920 até se tornar o atual nome de destaque na indústria do entretenimento, a Disney orgulhosamente dá continuidade a seu legado de criação de histórias e experiências de padrão internacional para toda a família. As histórias, personagens e experiências da Disney tocam consumidores e visitantes de todas as partes do mundo. Com operações em mais de 40 países, nossos funcionários e colaboradores trabalham juntos para criar experiências de entretenimento adoradas por todos.
Esta vaga é oferecida junto à TWDC Argentina S.A., que é parte de um segmento de negócios que chamamos de The Walt Disney Company (LATAM).