Digital Integration Specialist

Are you a creator at heart with a strategist’s mindset? Do you have a passion for storytelling? The Digital Integration Specialist may be the role for you!

In this role you will play a key role in bringing the planDisney program to life through creator-led, digitally integrated storytelling. This role blends content creation, editorial strategy, and technology enablement to inspire, inform, and simplify the Disney vacation planning journey.

Serving as both behind-the-camera producer/editor, and sometimes an on-camera personality,  this individual develops compelling, platform-native content that drives simplicity, affordability, and fandom across Disney’s digital ecosystem.

The ideal candidate is a modern content creator—equally comfortable developing editorial strategies, producing and editing content, leveraging emerging technologies, and engaging directly with audiences. They have a strong point of view on digital storytelling, understand how to translate guest insights into content that performs, and thrive at the intersection of creativity, data, and innovation.

Key Responsibilities

Collaboration & Culture

• Collaborate cross-functionally with partners across Disney Experiences
• Contribute to a team culture that is nimble, creative, optimistic, and forward-thinking
• Support a test-and-learn environment that encourages innovation and fresh ideas

Editorial Strategy & Integration

• Partner with Digital Integration leadership, Content Strategists, Public Relations, and Public Affairs to translate business goals into integrated editorial strategies
• Lead and support content planning and amplification strategies, ensuring the right message reaches the right audience at the right time
• Ensure alignment across channels, consistency in voice, messaging, and storytelling
• Identify opportunities to simplify complex planning topics into clear, engaging, and shareable content experiences

Audience Engagement & Insights

• Lead community management efforts with planDisney panelists, engaging with audiences and fostering meaningful connections
• Monitor performance and surface actionable insights, trends, and learnings to inform future content
• Proactively share metrics, case studies, and industry best practices to elevate team performance

Technology, Tools & Innovation

• Leverage content management systems and tools (e.g., Smartsheet, Monday.com, Teams) to manage workflows and production
• Identify opportunities to optimize processes through emerging technologies
• Continuously explore new tools and formats to enhance storytelling and efficiency

Content Creation & Production

• Serve as content producer/editor, creating engaging, high-quality content across platforms
• Plan, produce, support real-time and evergreen content, including live coverage at events
• Write compelling, platform-optimized copy that drives engagement, community, and SEO performance
• Collaborate with panelists and partners to bring authentic guest storytelling to life

Basic Qualifications

• 1–2 years of professional experience in digital content creation, social media, or communications
• Demonstrated understanding of social media platforms, content trends, and audience engagement
• Strong written, verbal, and presentation skills
• Highly organized with strong attention to detail
• Self-starter with the ability to manage multiple priorities in a fast-paced environment
• Proficiency in Microsoft Office (Word, Excel, PowerPoint)

Preferred Qualifications

• Experience creating and editing digital or social-first content (video, short-form, etc.)
• Familiarity with editing tools (e.g., Adobe Premiere, Final Cut, CapCut, etc.)
• Understanding of SEO and content performance metrics
• Experience working with content management systems and digital workflows
• Knowledge of Disney Experiences businesses and guest audiences
• Previous Disney experience

Required Education

• Bachelor’s degree in Communications, Marketing, Journalism, PR, Digital Media, or related field

Additional Information

• This is an onsite role based in Orlando.
• Benefits and Perks: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about your benefits and perks at https://jobs.disneycareers/com/benefits
• #DisneyCommsCareers #corp_media #twdc_media

The hiring range for this position in Florida is $75,700.00 to $101,400.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.